การตลาด 3.0 = (Record no. 150397)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01376nam a22003015 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220924113850.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110608s2554 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786165151054 |
| Terms of availability | 250 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | ค183ก 2554 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 160670 |
| Personal name | คอตเลอร์, ฟิลิป |
| 245 10 - TITLE STATEMENT | |
| Title | การตลาด 3.0 = |
| Remainder of title | Marketing 3.0 / |
| Statement of responsibility, etc. | ฟิลิป คอตเลอร์, เขียน ; ณงลักษณ์ จารุวัฒน์, แปล |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing 3.0 |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งแรก |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เนชั่นบุ๊คส์, |
| Date of publication, distribution, etc. | 2554 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 245 หน้า ; |
| Dimensions | 26 ซม. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ต้อนรับสู่ยุคการตลาด 3.0 |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | โมเดลการตลาด 3.0 ในอนาคต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | เผยแพร่พันธกิจสู่ผู้บริโภค |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 240729 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ณงลักษณ์ จารุวัฒน์, |
| Relator term | ผู้แปล |
| 9 (RLIN) | 160076 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.บรินดา ศีลยวุฒิ (บริหารการตลาด) |
| Publisher | เนชั่น |
| Accession date | 280515 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | pook 0611 |
| ผู้วิเคราะห์รายการ | lek 0611 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0515 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/05/2015 | 250.00 | HF 5415 ค183ก 2554 | T168914 | 23/06/2016 | 10/02/2017 | General Book | ||||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 23/02/2012 | 250.00 | HF 5415 ค183ก 2554 | AG006460 | 29/03/2015 | 10/02/2017 | General Book | ฉ.4 | |||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 23/02/2012 | 250.00 | HF 5415 ค183ก 2554 | AG006461 | 20/09/2016 | 10/02/2017 | General Book | ฉ.3 | |||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 08/06/2011 | 250.00 | HF 5415 ค183ก 2554 | A071983 | 01/02/2019 | 10/02/2017 | General Book | ||||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 04/07/2015 | 250.00 | HF 5415 ค183ก 2554 | A081721 | 27/06/2018 | 10/02/2017 | General Book | ฉ.2 |