BrandAge Essential : (Record no. 188380)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01235nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 921151975 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180227102208.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140731s2015 th a 000 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786169184225 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| Language of cataloging | tha |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | บ822 2558 |
| 245 00 - TITLE STATEMENT | |
| Title | BrandAge Essential : |
| Remainder of title | the wheel / |
| Statement of responsibility, etc. | ผู้เรียบเรียง กองบรรณาธิการนิตยสาร BrandAge Essential |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | ไทยคูน-แบรนด์เอจ, |
| Date of publication, distribution, etc. | 2558. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 178 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 27 ซม. |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 490 1# - SERIES STATEMENT | |
| Series statement | Marketing knowledge in quad W series ; |
| Volume/sequential designation | 1st 2015. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | สร้างยอดขายและขยายกิจการด้วย M&A |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | สื่อสารด้วยส่วนประสมทางการตลาดใช้จุดเด่นสินค้าโน้มน้าวใจให้ซื้อ |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การพัฒนาผลิตภัณฑ์บนฐานการสร้างความแตกต่าง |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การสร้างชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 170996 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | กองบรรณาธิการนิตยสาร BrandAge Essential. |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาค |
| Accession date | 220218 |
| Barcode | T180164 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jirawan 0218 |
| ผู้วิเคราะห์รายการ | jirawan 0218 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 23/02/2018 | 180.00 | HF 5415 บ822 2558 | T180164 | 23/02/2018 | 23/02/2018 | General Book |