TY  - BOOK
AU  - Cross, Dale
TI  - Social media marketing the ultimate guide
T2  - Marketing your business collection
SN  - 9781726624329
AV  - HF 5415.1265 C76S 2018
PY  - 2018///
CY  - [s.l.]
PB  - [s.n.]
KW  - MARKETING
KW  - MANAGEMENT
KW  - SOCIAL MEDIA
KW  - INTERNET MARKETING
N1  - Introduction page 11-14; Chapter 1 - The top 5 reasons why your content marketing campaign failed page 15-24 -- Social media marketing, truth and lies page 25-31 -- Social media: Marketing considerations for small business page 32-39 -- 10 checklist points before engaging in social media marketing page 40-47 -- 7 steps to sell your boss on social media marketing page 48-54; Chapter 2 - Why social media marketing is important to your business page 55-59 -- The difference between digital marketing and social media marketing page 60-63 -- Effective social media marketing in 5 easy steps page 64-67 -- Strategy must drive your social media marketing page 68-72 -- Get more reach with social media marketing strategies that work for work page 73-78 -- Social media marketing - going social all the way page 79-88 -- Advantages of social media marketing for your MLM business page 89-94 -- The benefits of developing adept social media marketing strategy page 95-102 -- How social media marketing can help your business thrive page 103-111; Chapter 3 - Social media marketing and its importance for companies in the modern age page 112-116 -- Social media for business: Why social media marketing for local small business? page 117-123 -- Social media marketing management - the top 10 reasons to outsource it page 124-131 -- Social media marketing - 10 powerful social media marketing tips page 132-137 -- Social media marketing - why bother? page 138-142 -- Social media marketing: Market beyond the search engine page 143-151 -- Do you have a social media marketing plan for your network marketing business? page 152-158; Chapter 4 - Everything you ever wanted to know about social media marketing (but were afraid to ask) page 159-174 -- Social media marketing and networking 101 page 175-178 -- 12 Social media marketing myths page 179-184 -- Why should a business have a social media marketing system in place? page 185-189 -- Tips for creating an engaging social media marketing campaign page 190-200 -- Social media marketing in 8 simple steps page 201-207 -- SAM - the three-part process of social media marketing page 208-213 -- Social media marketing - putting your company into the social crowd page 214-217 -- Tips to help improve your social media marketing page 218-220
ER  -