TY - BOOK AU - Shanks,Jamie TI - Social selling mastery: scaling up your sales and marketing machine for the digital buyer SN - 9781119280736 (cloth) AV - HF 5415.1265 S32S 2016 PY - 2016///] CY - Hoboken, New Jersey PB - Wiley KW - INTERNET MARKETING KW - SELLING KW - ELECTRONIC COMMERCE KW - SOCIAL MEDIA N1 - Includes index; Creating a mindset shift for a digital transformation; Social selling mastery for the sales professional; Building a lead factory with digital content marketing ER -