TY  - BOOK
AU  - Sayre, Shay
TI  - Campaign planner for integrated brand communications
SN  - 9780324321470
AV  - HF 5823 S29C 2005
PY  - 2005///
CY  - Mason, Ohio
PB  - Thomson/South-Western
KW  - ADVERTISING CAMPAIGNS
KW  - COMMUNICATION IN MARKETING
KW  - ADVERTISING
ER  -