TY  - BOOK
AU  - Yesil Magdalena
TI  - Creating the virtual store : taking your web site from browsing to buying
SN  - 0471164941
AV  - HF 5429 Y47C 1997
PY  - 1997///
CY  - New York
PB  - John Wiley and Sons
KW  - RETAIL TRADE
KW  - COMPUTER NETWORK
KW  - WORLD WIDE WEB (INFORMATION RETRIEVAL SYSTEM)
KW  - CONSUMER BEHAVIOR
KW  - UNITED STATES
KW  - INTERNET MARKETING
N1  - Includes index
ER  -