TY  - BOOK
AU  - Nykiel,Ronald A.
TI  - Hospitality management strategies
SN  - 0130618764
AV  - TX 911.3.M27 .N94H 2005
PY  - 2005///
CY  - Upper Saddle River, NJ.
PB  - Pearson Prentice Hall
KW  - HOSPITALITY INDUSTRY
KW  - MANAGEMENT
KW  - CASE STUDIES
N1  - Includes glossary and index; Part 1 Understanding strategy, forces, selection and positioning; Part 2 The growth strategies of development financial options; Part 3 The offensive (revenue development strategies of marketing sales and custormer retention) X; Part 4 The functional strategies of human greources technology and purchasing
ER  -