Campaign planner for integrated brand communications /
Sayre, Shay
Campaign planner for integrated brand communications / Shay Sayre - Third edition - Mason, Ohio : Thomson/South-Western, 2005 - 135 pages : illustations ; 28 cm
9780324321470
ADVERTISING CAMPAIGNS
COMMUNICATION IN MARKETING
ADVERTISING
HF 5823 / S29C 2005
Campaign planner for integrated brand communications / Shay Sayre - Third edition - Mason, Ohio : Thomson/South-Western, 2005 - 135 pages : illustations ; 28 cm
9780324321470
ADVERTISING CAMPAIGNS
COMMUNICATION IN MARKETING
ADVERTISING
HF 5823 / S29C 2005