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Yesil Magdalena

Creating the virtual store : taking your web site from browsing to buying - New York: John Wiley and Sons, 1997 - xx, 364 p

Includes index

ISBN: 0471164941

Subjects--Topical Terms:
RETAIL TRADE--COMPUTER NETWORK
WORLD WIDE WEB (INFORMATION RETRIEVAL SYSTEM)
CONSUMER BEHAVIOR--UNITED STATES
INTERNET MARKETING

LC Class. No.: HF 5429 / Y47C 1997