Normal view MARC view ISBD view

Hansen, Kathleen A

Behind the message : information strategies for co - พิมพ์ครั้งที่ 1 - Boston: Pearson Education, 2004 - xiii, 322 P.,ill ; 24 cm

Includes index

ISBN: 0205386806

Subjects--Topical Terms:
MASS MEDIA--RESEARCH--METHODOLOGY
COMMUNICATION--RESEARCH--METHODOLOGY

LC Class. No.: P 91.3 / H36B 2004