การตลาดทางตรงแบบอิเล็กทรอนิกส์ = (Record no. 125777)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01506nam a22003615 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231221060742.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080924s2551 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789741044594 |
| Terms of availability | 699 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789741045594 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | ก389ก 2551 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | กันต์ฐศิษฎ์ เลิศไพรงาม |
| 9 (RLIN) | 146321 |
| 245 10 - TITLE STATEMENT | |
| Title | การตลาดทางตรงแบบอิเล็กทรอนิกส์ = |
| Remainder of title | E-Direct marketing / |
| Statement of responsibility, etc. | กันต์ฐศิษฏ์ เลิศไพรงาม |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | ไอ เอ็ม บุ๊คส์, |
| Date of publication, distribution, etc. | 2551 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 416 หน้า ; |
| Dimensions | 21 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดทางตรง |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การกำหนดตลาดเป้าหมาย |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การเลือกรูปแบบ / ประเภทสื่อการตลาด |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การขายตรง |
| 9 (RLIN) | 104110 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาดโดยตรง |
| 9 (RLIN) | 5086 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | พาณิชย์อิเล็กทรอนิกส์ |
| 9 (RLIN) | 360 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาดอินเทอร์เน็ต |
| 9 (RLIN) | 5180 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Viparat 0109 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | da 0908 |
| ผู้วิเคราะห์รายการ | lek 0908 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 22/12/2008 | 699.00 | HF 5415.1265 ก389ก 2551 | T152877 | 28/02/2017 | ฉ.1 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 22/12/2008 | 699.00 | HF 5415.1265 ก389ก 2551 | T152878 | 17/09/2010 | ฉ.2 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 16/01/2009 | 699.00 | HF 5415.1265 ก389ก 2551 | T140499 | 25/08/2020 | ฉ.3 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/12/2010 | 699.00 | HF 5415.1265 ก389ก 2551 | T147621 | 14/06/2016 | ฉ.4 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 24/09/2008 | 699.00 | HF 5415.1265 ก389ก 2551 | A058794 | 24/09/2008 | 10/02/2017 | General Book | |||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 02/10/2008 | 699.00 | HF 5415.1265 ก389ก 2551 | AL000088 | 07/02/2015 | 10/02/2017 | General Book |