จับสินค้าหรูสู่ตลาดแมส / (Record no. 133382)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01987nam a22003375 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221222110052.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090619s2551 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789743143304 |
| Terms of availability | 320 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.32 |
| Item number | ด952จ 2551 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | แดนไซเกอร์, พามีลา เอ็น |
| 9 (RLIN) | 160773 |
| 245 10 - TITLE STATEMENT | |
| Title | จับสินค้าหรูสู่ตลาดแมส / |
| Statement of responsibility, etc. | Pamela N. Danziger, เขียน ; อนุวัฒน์ ทรัพย์พืชผล, แปล |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Let them eat cake |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งแรก |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | ยูเรก้า, |
| Date of publication, distribution, etc. | 2551 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 407 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 21 ซม. |
| 500 ## - GENERAL NOTE | |
| General note | แปลจาก Let them eat cake : marketing luxury to the masses-as well as the classes |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ตลาดหรูยุคปัจจุบัน |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ความหรูแบบใหม่ เมื่อความหรูแบบเก่าเน้นเรื่อง "วัตถุ" ส่วนความหรูแบบใหม่เน้นเรื่องประสบการณ์ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ใครเป็นสมาชิกหรูตลาดระดับบนบ้าง |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ผู้บริโภคหรู พวกเขาซื้ออะไร ซื้อมากหรือน้อยและทำไมจึงซื้อ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ผู้บริโภค |
| General subdivision | จิตวิทยา |
| 9 (RLIN) | 160774 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | สินค้าฟุ่มเฟือย |
| General subdivision | การตลาด |
| 9 (RLIN) | 160775 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | พฤติกรรมผู้บริโภค |
| 9 (RLIN) | 3324 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | อนุวัฒน์ ทรัพย์พืชผล, |
| Relator term | ผู้แปล |
| 9 (RLIN) | 1168 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0609 |
| ผู้วิเคราะห์รายการ | took 0609 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 06/08/2009 | 320.00 | HF 5415.32 ด952จ 2551 | AG006802 | 25/05/2019 | ฉ.5 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 19/06/2009 | 320.00 | HF 5415.32 ด952จ 2551 | A061165 | 19/06/2009 | 10/02/2017 | General Book | ||||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 09/07/2009 | 320.00 | HF 5415.32 ด952จ 2551 | A061941 | 09/07/2009 | ฉ.2 | 10/02/2017 | General Book | |||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 09/07/2009 | 320.00 | HF 5415.32 ด952จ 2551 | A061942 | 09/07/2009 | ฉ.3 | 10/02/2017 | General Book | |||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 09/07/2009 | 320.00 | HF 5415.32 ด952จ 2551 | A061943 | 20/11/2010 | ฉ.4 | 10/02/2017 | General Book |