Social media marketing the ultimate guide / (Record no. 191615)

MARC details
000 -LEADER
fixed length control field aam a22 4500
003 - CONTROL NUMBER IDENTIFIER
control field SPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190918134742.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190918b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781726624329
Terms of availability 2000
040 ## - CATALOGING SOURCE
Original cataloging agency SPU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SPU_CHG
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.1265
Item number C76S 2018
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cross, Dale
9 (RLIN) 234885
245 ## - TITLE STATEMENT
Title Social media marketing the ultimate guide /
Statement of responsibility, etc. Dale Cross
246 ## - VARYING FORM OF TITLE
Title proper/short title Social media marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2018
Place of publication, distribution, etc. [s.l.] :
Name of publisher, distributor, etc. [s.n.],
300 ## - PHYSICAL DESCRIPTION
Extent 224 p. ;
Dimensions 21 cm.
490 ## - SERIES STATEMENT
Series statement Marketing your business collection
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction page 11-14
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 1 - The top 5 reasons why your content marketing campaign failed page 15-24 -- Social media marketing, truth and lies page 25-31 -- Social media: Marketing considerations for small business page 32-39 -- 10 checklist points before engaging in social media marketing page 40-47 -- 7 steps to sell your boss on social media marketing page 48-54
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 2 - Why social media marketing is important to your business page 55-59 -- The difference between digital marketing and social media marketing page 60-63 -- Effective social media marketing in 5 easy steps page 64-67 -- Strategy must drive your social media marketing page 68-72 -- Get more reach with social media marketing strategies that work for work page 73-78 -- Social media marketing - going social all the way page 79-88 -- Advantages of social media marketing for your MLM business page 89-94 -- The benefits of developing adept social media marketing strategy page 95-102 -- How social media marketing can help your business thrive page 103-111
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 3 - Social media marketing and its importance for companies in the modern age page 112-116 -- Social media for business: Why social media marketing for local small business? page 117-123 -- Social media marketing management - the top 10 reasons to outsource it page 124-131 -- Social media marketing - 10 powerful social media marketing tips page 132-137 -- Social media marketing - why bother? page 138-142 -- Social media marketing: Market beyond the search engine page 143-151 -- Do you have a social media marketing plan for your network marketing business? page 152-158
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 4 - Everything you ever wanted to know about social media marketing (but were afraid to ask) page 159-174 -- Social media marketing and networking 101 page 175-178 -- 12 Social media marketing myths page 179-184 -- Why should a business have a social media marketing system in place? page 185-189 -- Tips for creating an engaging social media marketing campaign page 190-200 -- Social media marketing in 8 simple steps page 201-207 -- SAM - the three-part process of social media marketing page 208-213 -- Social media marketing - putting your company into the social crowd page 214-217 -- Tips to help improve your social media marketing page 218-220
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 34112
Topical term or geographic name entry element MARKETING
General subdivision MANAGEMENT
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 147060
Topical term or geographic name entry element SOCIAL MEDIA
General subdivision MARKETING
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 46868
Topical term or geographic name entry element INTERNET MARKETING
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
9 (RLIN) 234886
Uniform title Marketing your business collection
850 ## - HOLDING INSTITUTION
Holding institution SPU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General Book
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ monthira 180919
ผู้วิเคราะห์รายการ monthira 180919
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus General Shelves (English) 18/09/2019 2000.00 HF 5415.1265 C76S 2018 BG001867 19/09/2019 18/09/2019 General Book

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