คิดใหม่การตลาด : Marketing Moves (Record no. 3717)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02883nam a2200469 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180719152026.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 974953509X |
| Terms of availability | 200 Bht. |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ค183ค 2545 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 160670 |
| Personal name | คอตเลอร์, ฟิลิป |
| 245 10 - TITLE STATEMENT | |
| Title | คิดใหม่การตลาด : Marketing Moves |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 3. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ: |
| Name of publisher, distributor, etc. | ผู้จัดการ, |
| Date of publication, distribution, etc. | 2545 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 179 หน้า. |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 21 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดในฐานะพลังขับเคลื่อนเศรษฐกิจดิจิตอล |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | กำหนดกลยุทธ์พลิกฟื้นตลาดใหม่ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | เสาะหาโอกาสตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 116322 |
| Topical term or geographic name entry element | การจัดการตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 36 |
| Topical term or geographic name entry element | การจัดการธุรกิจ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ดีพัค, เจน |
| 9 (RLIN) | 64361 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | สุวิทย์ เมษินทรีย์ |
| 9 (RLIN) | 8144 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ธันยวัชร์ ไชยตระกูลชัย |
| 9 (RLIN) | 63812 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | สนง.อธิการ |
| Accession date | 050609 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | viparat 0709 |
| ผู้วิเคราะห์รายการ | kul 0112(ดร.นิตินัย บริจาค) |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 06/01/2012 | 0.00 | HF 5415.13 ค183ค 2545 | PT006126 | 25/08/2012 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 200.00 | HF 5415.13 ค183ค 2545 | A025904 | 01/07/2004 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 200.00 | HF 5415.13 ค183ค 2545 | A025905 | 01/07/2004 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 0.00 | HF 5415.13 ค183ค 2545 | A043483 | 12/11/2006 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 0.00 | HF 5415.13 ค183ค 2545 | A043481 | 20/11/2010 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 200.00 | HF 5415.13 ค183ค 2545 | A025903 | 09/07/2011 | 10/02/2017 | General Book | ||||
| General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/06/2004 | 0.00 | HF 5415.13 ค183ค 2545 | A043482 | 02/11/2012 | 10/02/2017 | General Book |