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Behavioral marketing: Delivering personalized experiences at scale / Dave Walters, author
Material type:
TextPublication details: Hoboken : Wiley, 2015Notes: Includes bibliographical references and indexesDescription: xxi, 229 p. ; 24 cmISBN: - 9781119076575
- Behavioral marketing
- HF 5415.1265 W34B 2015
Contents:
Part One: Getting started with behavioral marketing page 1-34
Part Two: Putting behavioral marketing into action page 35-174
Part Three: Success beyond the behavioral marketing basics page 175-218
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.1265 W34B 2015 (Browse shelf(Opens below)) | Available | B008658 |
Total holds: 0
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| HF 5415.1265 S77M 1999 Marketing on the internet : principles of online m | HF 5415.1265 T86 2018 2,000 social media marketing tricks: The best tips, advice, and practices to grow your business: Facebook, Instagram, Youtube, and more / | HF 5415.1265 T87S 2015 Social media marketing / | HF 5415.1265 W34B 2015 Behavioral marketing: Delivering personalized experiences at scale / | HF 5415.1265 W37S 2018 Social media marketing: The ultimate guide to learn step-by-step the best social media strategies to boost your business / | HF 5415.1265 W44S 2018 Social media marketing 2019 / | HF 5415.127 ร314ก 2544 การตลาดเชิงกลยุทธ์สำหรับผู้ชนะในสหัสวรรษใหม่ / |
Includes bibliographical references and indexes
Part One: Getting started with behavioral marketing page 1-34
Part Two: Putting behavioral marketing into action page 35-174
Part Three: Success beyond the behavioral marketing basics page 175-218
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