Global Business Today / Charles W.L. Hill & G. Tomas M. Hult
Material type:
TextPublication details: 2019 [2020] New York : McGraw-Hill,Edition: 11th edDescription: xxiii, 530 p. : ill. ; 23 cmISBN: - 9781260565812
- HD 62.4 H54G 2019
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HD 62.4 H54G 2019 (Browse shelf(Opens below)) | Available | B009087 |
Part 1 Introduction and overview page 1 -- Chapter 1 Globalization page 2-35 -- Part 2 National differences -- Chapter 2 National differences in political, economic, and legal systems page 36-57 -- Chapter 3 National differences in economic development page 58-85 -- Chapter 4 Differences in culture page 86-121 -- Chapter 5 Ethics, Corporate social responsibility, and sustainability page 122-149
Part 3 The Global trade and investment environment -- Chapter 6 International trade theory page 150-183 -- Chapter 7 Government policy and international trade page 184-211 -- Chapter 8 Foreign direct investment page 212-239 -- Chapter 9 Regional economic integration page 240-269 -- Part 4 The Global monetary system -- Chapter 10 The foreign exchange market page 270-293 -- Chapter 11 The international monetary system page 294-319
Part 5 The strategy of International Business -- Chapter 12 The strategy of international business 320-355 -- Chapter 13 Entering foreign markets page 356-381 -- Part 6 International business functions page -- Chapter 14 Exporting, importing, and countertrade page 382-407 -- Chapter 15 Global production and supply chain management page 408-437 -- Chapter 16 Global marketing and R&D page 438-473 -- Chapter 17 Global human resource management page 474-502
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