Integrated advertising promotion&marketing communications / Kenneth E. Clow [book]
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0131405462
- HF 5415.123 C56I 2004
Contents:
The IMC foundation
IMC advertisaing tools
IMC Promotional tools
Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Notes | Date due | Barcode | Item holds | |
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SPU Library, Bangkok (Main Campus) | CD/DVD Accompanying Materials | Floor 5: CD/DVD Accompany | HF 5415.123 C56I 2004 (Browse shelf(Opens below)) | C. 1 | Available | FCD054003 | ||||
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.123 C56I 2004 (Browse shelf(Opens below)) | Available | CD-ROM | B007966 |
Total holds: 0
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HF 5415.123 C56I 2002 Integrated advertising promotion&marketing communications / | HF 5415.123 C56I 2002 Integrated advertising promotion&marketing communications / | HF 5415.123 C56I 2002 Integrated advertising promotion&marketing communications / | HF 5415.123 C56I 2004 Integrated advertising promotion&marketing communications / | HF 5415.123 C56I 2018 Integrated advertising, promotion, and marketing communications / | HF 5415.123 D69V 2000 Value-based marketing : marketing strategies for corporate growth and shareholder value | HF 5415.123 F54M 1999 Marketing communications : |
Includes index
The IMC foundation
IMC advertisaing tools
IMC Promotional tools
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