Cases in hospitality and tourism management / edited by Robert M. O'Halloran, Ken Jarvis, Amy Allen-Chabot.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0131700758 (pbk.)
- TX 911.5 C37 2006
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 5: General Shelves (ENGLISH): Q-T | TX 911.5 C37 2006 (Browse shelf(Opens below)) | Checked out | 10/04/2015 | F055304 |
Menu extensions in a fast food operation -- The waitress with a nose ring -- Menu changes resulting from food delivery shortages -- The case of the excessively busy line cook -- The redesign of a school cafeteria -- The employee whose personal habits defy sanitation guidelines -- Marketing ingenuity and product development -- Vending opportunities -- The buses are coming! A management planning case study -- Rebidding the contract -- Leadership expectations at the Benson Hotel -- Labor productivity: a hotel case study -- Partnership marketing: the Forte Hotels exemplar -- Hotel recruitment in a rural environment: making lemonade from lemons -- Franchise services evaluation -- The Madison Hotel in Memphis: a case study in the creation and development of a boutique hotel -- A fresh start at the Rainbow Golf Resort -- Blue Thistle Country Club -- Work morale and motivation -- The Adirondacks: human and nature tourism partnership -- Developing Jordanian tourism products and services -- Mount Evans scenic byway: is it being loved to death? Or is this a business opportunity? -- Border tourism synergies in the north country: New York and Quebec.
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