Consumer behavior : building marketing strategy Del I. Hawkins, David L. Mothersbaugh. [book]
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0072316020
- HF 5415.33.U6 H38C 2001
Contents:
External influences
Internal influences
Consumer decision process
Item type | Current library | Collection | Shelving location | Call number | Status | Notes | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|---|
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SPU Library, Chonburi campus | CD/DVD (ENGLISH) | CD E 0829 (Browse shelf(Opens below)) | Available | มี CD - ROM | VE001354 | ||||
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SPU Library, Chonburi campus | General Books (ENGLISH) | General Shelves (English) | HF 5415.33.U6 H38C 2001 (Browse shelf(Opens below)) | Available | BG001796 |
Total holds: 0
Includes bibliographical references and index
External influences
Internal influences
Consumer decision process
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