Social media marketing : The next generation of business engagement /
Evans, Dave, 1956-
Social media marketing : The next generation of business engagement / [book] Dave Evans, Jake McKee - Indianapolis, Indiana : Wiley, 2010 - xix, 388 p. ; 23 cm.
Includes appendix
9780470634035
INTERNET MARKETING
SOCIAL MEDIA--MARKETING
SOCIAL MARKETING
CUSTOMER RELATIONS
HF 5415.1265 / E92S 2010
Social media marketing : The next generation of business engagement / [book] Dave Evans, Jake McKee - Indianapolis, Indiana : Wiley, 2010 - xix, 388 p. ; 23 cm.
Includes appendix
9780470634035
INTERNET MARKETING
SOCIAL MEDIA--MARKETING
SOCIAL MARKETING
CUSTOMER RELATIONS
HF 5415.1265 / E92S 2010