Social media marketing : The next generation of business engagement / (Record no. 156451)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01081nam a2200289 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123437.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120504s2010 inu eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470634035 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | E92S 2010 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Evans, Dave, |
| Dates associated with a name | 1956- |
| 9 (RLIN) | 186097 |
| 245 10 - TITLE STATEMENT | |
| Title | Social media marketing : The next generation of business engagement / |
| Statement of responsibility, etc. | Dave Evans, Jake McKee |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Indianapolis, Indiana : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 388 p. ; |
| Dimensions | 23 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes appendix |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | INTERNET MARKETING |
| 9 (RLIN) | 46868 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | SOCIAL MEDIA |
| General subdivision | MARKETING |
| 9 (RLIN) | 147060 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | SOCIAL MARKETING |
| 9 (RLIN) | 50734 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | CUSTOMER RELATIONS |
| 9 (RLIN) | 51318 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McKee, Jake |
| 9 (RLIN) | 186098 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.ปราลี |
| Publisher | บุ๊คเชนส์ |
| Accession date | 240112/050312 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jirawan 0512 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 04/05/2012 | 1250.00 | HF 5415.1265 E92S 2010 | F062158 | 01/12/2023 | 10/02/2017 | General Book |