Marketing research / (Record no. 100156)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01450nam a2200313 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123108.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060608s2006 mau eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071115706 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG SPU-CHN SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 |
| Item number | C66M 2006 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cooper, Donald R. |
| 9 (RLIN) | 69159 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research / |
| Statement of responsibility, etc. | Donald R. Cooper |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | McGraw-Hill Irwin, |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 790 p : |
| Other physical details | Col.ill ; |
| Dimensions | 28 cm. + |
| Accompanying material | 1 CD-ROM |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes glossary and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| 9 (RLIN) | 34000 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING RESEARCH |
| 9 (RLIN) | 34106 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schindler, Pamela S. |
| 9 (RLIN) | 71013 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | benz 1106 |
| ผู้วิเคราะห์รายการ | benz 1106 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Shelving location | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CD/DVD (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 28/01/2012 | 0.00 | CD E 0798 | VE001311 | 28/01/2012 | 10/02/2017 | CD/DVD | มี CD - ROM | ||||||
| General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 08/06/2006 | 0.00 | HF 5415.2 C66M 2006 | BG001143 | 26/01/2012 | 10/02/2017 | General Book | General Shelves (English) | C.1 | |||||
| General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 03/04/2007 | 0.00 | HF 5415.2 C66M 2006 | BG001388 | 13/09/2011 | 10/02/2017 | General Book | General Shelves (English) | C.2 | |||||
| General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 26/01/2012 | 0.00 | HF 5415.2 C66M 2006 | BG001725 | 26/01/2012 | 10/02/2017 | General Book | General Shelves (English) | C.3 | |||||
| CD/DVD (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 15/06/2006 | 0.00 | HF 5415.2 C66M 2006 | VE000791 | 07/05/2008 | 10/02/2017 | CD/DVD | Floor 3: Media Service Counter | C.1 | |||||
| CD/DVD (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 12/04/2007 | 0.00 | HF 5415.2 C66M 2006 | VE000896 | 07/05/2008 | 10/02/2017 | CD/DVD | Floor 3: Media Service Counter | C.2 |