Consumer behavior : (Record no. 95792)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01181nam0a22002890004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210195633.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051220 2004 mau eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071240403 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.33 |
| Item number | C66 2004 |
| 245 00 - TITLE STATEMENT | |
| Title | Consumer behavior : |
| Remainder of title | building market strategy / |
| Statement of responsibility, etc. | Del I. Hawkins...[et al.] |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Mc Graw-hill, |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 790 p : |
| Other physical details | ill. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | consumer behavior and marketing strategy |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | External influences |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The changing America society : Values |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKET SURVEYS |
| 9 (RLIN) | 116949 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | CONSUMER BEHAVIOR |
| 9 (RLIN) | 86116 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hawkins, Del I. |
| 9 (RLIN) | 71193 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | ศูนย์หนังสือจุฬาลงกรณ์มหาวิทยาลัย |
| Accession date | 20/12/05 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | gam 1205 |
| ผู้วิเคราะห์รายการ | gam 1205 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (English) | 01/07/2004 | 970.00 | HF 5415.33 C66 2004 | BG000655 | 20/10/2007 | 10/02/2017 | General Book | ||||
| CD/DVD (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: Media Service Counter | 01/07/2006 | 0.00 | HF 5415.33 C66 2004 | VE000831 | 07/05/2008 | 10/02/2017 | CD/DVD |