Services marketing : (Record no. 96050)
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000 -LEADER | |
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fixed length control field | 01104cam a22002654a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180808110600.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 060108s2004 njuab b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0131138650 |
049 ## - LOCAL HOLDINGS (OCLC) | |
-- | SPU-BK |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415.122 |
Item number | L68S 2004 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Lovelock, Christopher H. |
9 (RLIN) | 100804 |
245 10 - TITLE STATEMENT | |
Title | Services marketing : |
Remainder of title | people, technology, strategy / |
Statement of responsibility, etc. | Christopher Lovelock, Jochen Wirtz. |
250 ## - EDITION STATEMENT | |
Edition statement | 5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
Date of publication, distribution, etc. | 2004. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 652 p. : |
Other physical details | ill., map ; |
Dimensions | 26 cm. |
449 #0 - DEPARTMENT | |
Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PROFESSIONS |
General subdivision | MARKETING. |
9 (RLIN) | 52873 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | SERVICE INDUSTRIES |
General subdivision | MARKETING. |
9 (RLIN) | 46741 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wirtz, Jochen. |
9 (RLIN) | 117258 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Book |
998 ## - STAFF NAME (SPU) | |
ผู้ลงรายการ | sumon |
ผู้วิเคราะห์รายการ | Nuch |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 08/01/2006 | 785.00 | HF 5415.122 L68S 2004 | E103173 | 31/08/2018 | C.1 | 10/02/2017 | General Book |