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Advertising : principles & practice / William Wells, John Burnett, Sandra Morarity. [book]
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, 2000.Edition: 5th edDescription: xviii, 562 p. : ill. ; 28 cmISBN: - 0130835714
- 0130872180
- HF 5823 W44A 2000
Contents:
Advertising foundations and environment
Advertising background, planning and strategy
Advertising media
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5823 W44A 2000 (Browse shelf(Opens below)) | C.1 | Available | F048135 | |||
|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5823 W44A 2000 (Browse shelf(Opens below)) | C.2 | Available | F048212 | |||
|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | General Shelves (English) | HF 5823 W44A 2000 (Browse shelf(Opens below)) | Available | BG001751 | ||||
|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5823 W44A 2000 (Browse shelf(Opens below)) | Available | B003234 | ||||
|
General Book
|
SPU Library, Khon Kaen campus | General Books (ENGLISH) | General Shelves (English) | HF 5823 W44A 2000 (Browse shelf(Opens below)) | Available | F057929 |
Total holds: 0
Includes bibliographical references and index.
Advertising foundations and environment
Advertising background, planning and strategy
Advertising media
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