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Customer relationship management / Ed Peelen. [book]
Material type:
TextPublication details: Harlow, England : FT Prentice Hall, 2005Description: xvi, 433 p. : ill. ; 25 cmISBN: - 027368177X
- HF 5415.5 P43C 2005
Contents:
Strategy and organisation of CRM
Analytical CRM
Operational CRM
CRM systems and their implementation
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.5 P43C 2005 (Browse shelf(Opens below)) | C.1 | Available | F057769 | |||
|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.5 P43C 2005 (Browse shelf(Opens below)) | C.2 | Available | F057770 | |||
|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.5 P43C 2005 (Browse shelf(Opens below)) | Available | B007781 | ||||
|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | HF 5415.5 P43C 2005 (Browse shelf(Opens below)) | C.2 | Available | BG001721 |
Total holds: 0
Includes bibliographical references and index
Strategy and organisation of CRM
Analytical CRM
Operational CRM
CRM systems and their implementation
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