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Hospitality management strategies / Ronald A. Nykiel.
Material type:
TextPublication details: Upper Saddle River, NJ. : Pearson Prentice Hall, 2005Description: xxi, 470 pISBN: - 0130618764
- TX 911.3.M27 .N94H 2005
Contents:
Part 1 Understanding strategy, forces, selection and positioning
Part 2 The growth strategies of development financial options
Part 3 The offensive (revenue development strategies of marketing sales and custormer retention) X
Part 4 The functional strategies of human greources technology and purchasing
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | TX 911.3.M27 N94H 2005 (Browse shelf(Opens below)) | Available | BG001016 | |||
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General Book
|
SPU Library, Khon Kaen campus | General Books (ENGLISH) | General Shelves (English) | TX 911.3.M27 .N94H 2005 (Browse shelf(Opens below)) | Available | F054494 |
Total holds: 0
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| TX 911.3.M27 B37H 2011 Hotel front office management / | TX 911.3.M27 J66M 2004 The management of hotel operations / | TX 911.3.M27 N56R 2006 Restaurant operations management : | TX 911.3.M27 .N94H 2005 Hospitality management strategies / | TX 911.3.M27 W34I 2006 Introduction to hospitaliy / | TX 911.3.M27 W34R 2005 The restaurant : | TX 911.3.M3 ม119ก 2562 การตลาดโรงแรม = |
Includes glossary and index
Part 1 Understanding strategy, forces, selection and positioning
Part 2 The growth strategies of development financial options
Part 3 The offensive (revenue development strategies of marketing sales and custormer retention) X
Part 4 The functional strategies of human greources technology and purchasing
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